A Better Feeling

A Better Feeling makes accessories that don't look like accessories. The objects sit at the seam between industrial design and personal adornment — sculptural, often heavy, with a finish that calls back to a sculptor's studio more than to a leather workshop. Omar Taha and Lily Max won the 2023 Fashion Trust Arabia accessories prize for the work, and the brand's editorial gravity has only built since.

The label is one of the most distinct accessories voices to come out of Cairo in recent years — globally contemporary in register, Cairo-rooted in production.